Zango, Inc. Code of Conduct for Advertisers
("Advertiser Code of Conduct")
Providing all our users with an ethical and positive advertising experience is extremely important to Zango. All Zango advertisers must ensure that each campaign complies with the following:
- Exit pop and double pop advertisements are only permitted after approval and payment of an additional fee and only after the Zango advertisement is delivered.
- An advertisement must not be deceptive and cannot be presented as something it is not. For example, an advertisement formatted to look like a system security notice is deceptive. The advertisement must be formatted and labeled as an advertisement, not a notice.
- All targeted visitor advertisements must be in a browser format; advertisements that restrict or block normal browser navigational controls are not allowed.
- Advertisements that automatically redirect two or more times are only permitted after approval.
- Resizing of delivery browsers and serving full-page advertisements is not allowed.
- Any violation of agreements between advertisers and a third party are subject to account termination.
- Advertisements that promote applications or software that could negatively affect any Zango application or brand are not allowed.
- Advertisements promoting illegal products or illegal practices are not allowed.
- Advertisements that promote "pay-for-play" gambling, either directly or indirectly, shall not be allowed in the United States or other jurisdictions where such advertisements are disallowed.
- Attempts at illegal or fraudulent activity, including without limitation phishing, are strictly prohibited.
- For "adults only" sites, all keywords must be at least two-word combinations and specifically adult in nature to prevent accidental triggering of an advertisement and ensure that the advertisement is not viewed by someone under 21 years of age.
- For "adults only" sites, as an additional protective measure, any URL targets must be formatted with a beginning period <.> and an ending period <.> (.domainname.com). For those sites that don't have www. in front of the URL string, you may add a forward slash.
- Visible genitals, sexual acts (whether explicit, implied, or obscured), and explicit sexual language are not allowed on initial landing pages.
All advertiser content is subject to Zango approval. Zango reserves the right to review, request modifications to, and reject any advertisement or target at any time, at our sole discretion. We also reserve the right to de-activate any campaign not in compliance with our Advertiser Code of Conduct or if it negatively impacts our users.
If you have any questions about your campaigns or this Code of Conduct, please contact your Account Manager. He or she will be glad to assist you to ensure that your campaigns are in full compliance.